The key to getting the most from every media dollar invested

// Sightline by Levelwing is a predictive marketing analytics solution, coupled with human know-how and white-glove service. This is the source of answers you’ve always wanted.

WHAT IS SIGHTLINE BY LEVELWING?

// Sightline by Levelwing is more than just a Media Mix Model (MMM). It is an advanced predictive marketing analytics solution.

And our solution comes with a dedicated data science service team that powers meaningful and objective insights for your brand.

// The Challenge: Marketing results are becoming further detached from the strategic thinking that fuels advertising and media investment decisions. 

  • The industry is now confronting the reality that there is additional room for improving the measurability of media investment decisions

  • Increased data privacy requirements are driving the need for new measurement approaches as traditional attribution becomes harder

  • The importance of cross-channel measurement and optimization will only grow

  • The big media platforms pushing their own measurement solutions symbolize them further fortifying their “walled garden” data ecosystems

CASE STUDY

// One of the nation’s largest advertisers sought to determine the optimal media mix and spend levels across numerous geographic areas in order to maximize the ROI on their eight-figure media investment.

Sales improved by 5%, generating an incremental $34 million in revenue.

// After implementing the optimized media plan that Sightline by Levelwing suggested, sales results significantly improved. When total media spend was held consistent with the previous period, sales transactions improved by 5%, generating an incremental $34 million in annual revenue.

UNDERSTAND THE IMPACT OF YOUR PAID MEDIA INITIATIVES INCLUSIVE OF RAMP-UP TIME AND STAYING POWER

SIGHTLINE BY LEVELWING PREDICTS FUTURE REVENUE WITH GREAT ACCURACY

// Book a demo with us and see just how Sightline by Levelwing can help you.