Email Marketing
Email marketing gained popularity among marketers in the 90’s primarily due to its cost-efficiencies when compared to direct mail and other more traditional marketing channels. Since that time, we’ve all witnessed our inboxes grow and overflow with correspondences we’ve requested and desire, and a disproportionate number of messages we didn’t ask for and don’t want.
However, as technology continues to evolve, so does email marketing and its power to be both an effective customer acquisition and retention tool. If you’re only tracking email delivery, open and click-through rates, you are likely giving email either too much or not enough credit. It’s time to give your email marketing a makeover.
We can help:
- Drive your customer acquisition and retention initiatives
- Segment and micro-target your messages to the most responsive and cost-effective audiences
- Integrate your email marketing with robust analytics tools to gain real end-to-end insight into the value of each message sent
- Manage your list, ensuring high deliverability and CAN-SPAM compliance with our Email Service Provider (ESP) solution
We provide individualized turnkey email solutions, from ideation and development to delivery and detailed backend reporting.
